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Wilson headed to Nashville

Wed, 08/27/2025 - 5:00am

You don’t hear of too many local pageants like you used to. County pageants, county fair pageants, a pageant named after an event.

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The Bloom building exterior on North West Street in Atlanta seems to be a flower itself. Its look is largely due to its longtime owner and talented interior decorator Bernice Hughes, according to present day owner Sy Guthrie. Bloom is a beauty bar salon.

Sy Guthrie is holding a post card dated 1912 which is showing the Hughes Hotel in 1912 at the location where today is the Bloom Beauty Bar. Guthrie believes today’s building was constructed in the 1940s.

Some buildings don’t get the attention they deserve. Perhaps they are not flashy or possessing some sort of reputation. They simply are graceful. This is the case with the Bloom building in downtown Atlanta. It is quite a pleasure and stylish. Your “Where Is It?” mystery question is certainly easy. You’ve noticed this building before. The question is what does “Bloom” offer the public? What is its business? Need a hint. Well, here’s one. The location is over 100 years and once was a hotel. See more of the story in the ANSWER that follows.